Global Product Category Strategies

Global Pricing Strategies for Pharmaceutical Product Launches

On global (strong) defensive alliances in some product graphs

A defensive alliance in a graph is a set $S$ of vertices with the property that every vertex in $S$ has at most one moreneighbor outside of $S$ than it has inside of $S$. A defensive alliance $S$ is called global if it forms a dominating set. The global defensive alliance number of a graph $G$ is the minimum cardinality of a global defensive alliance in $G$. In this article we study the global ...

Optimal product rollover strategies

As product life cycles shortened, many firms introduce new products and phase out old products frequently. To plan for a successful product rollover; i.e., introduce a new product and eliminate an old product successfully, a firm needs to determine the prices of both products as well as the time to launch the new product and the time to phase out the old product. In this paper, we develop an an...

Global Surgery – Redirecting Strategies for a Global Research Agenda; Comment on “Global Surgery – Informing National Strategies for Scaling Up Surgery in Sub-Saharan Africa”

More than three years have passed since the publication of the Lancet Commission on Global Surgery and its recommendations on scaling up surgery in sub-Saharan Africa (SSA). An important gap, the voice of the districts as well as lack of contextualized research, has been noted in its support of national surgical plans that run the risk of being at best, aspirational. Moreover, a ‘one-size-fits-...

Strategies for Lean Product Development